TY  - BOOK
AU  - Chomba, Haggai Mpundu
TI  - Niche marketing: a survival strategy for Zambian construction firms
AV  - THESIS 
PY  - 1999///
CY  - Copperbelt University
PB  - School of Built Environment, Department of Building
KW  - BUILDING
KW  - CONSTRUCTION INDUSTRY- -ZAMBIA - -CASE STUDIES
N1  - Thesis submitted in partial fulfillment for the award of a Bachelor of Science in Building Degree
ER  -