Jefkins, Frank William <br/><br/>
Public relations techniques 

 - 2nd ed. 
 - Oxford  BUTTERWORTH HEINEMANN  1994 
 - xi, 465p. : ill. 
<br/><br/> Previous ed.: Heinemann Professional. 1988. -Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>075061563X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT<br/>PUBLIC RELATIONS
<br/><br/><label>LC Class. No.: </label>HD 59 Jef