Moisander, Johanna <br/><br/>
Qualitative marketing research: a cultural approach 
by Johanna Moisander and Anu Valtonen 
 - Los Angeles  SAGE Publications  2006 
 - xi, 227p. 
<br/><br/><label>ISBN: </label>9781412903813 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING<br/>MARKET RESEARCH<br/>QUALITATIVE RESEARCH
<br/><br/><label>LC Class. No.: </label>HF 5415.2 Moi