Jolson, Marvin A <br/><br/>
Quantitative techniques for marketing decisions 

 - New York  Macmillan  1973 
 - xi, 215p. : ill. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING--DECISION MAKING<br/>MARKETING--MATHEMATICAL MODELS<br/>MARKETING--MANAGEMENT--CASE STUDIES<br/>MARKETING--SIMULATION METHODS
<br/><br/><label>LC Class. No.: </label>HF 5415.135 Jol