TY  - BOOK
AU  - Jolson, Marvin A
TI  - Quantitative techniques for marketing decisions
AV  - HF 5415.135 Jol 
PY  - 1973///
CY  - New York
PB  - Macmillan
KW  - MARKETING--DECISION MAKING
KW  - MARKETING--MATHEMATICAL MODELS
KW  - MARKETING--MANAGEMENT--CASE STUDIES
KW  - MARKETING--SIMULATION METHODS
ER  -