TY - BOOK AU - Maitland, Lain TI - The small business marketing handbook SN - 0304704199 AV - HD 62.7 Mai PY - 1998/// CY - London PB - Cassell KW - MARKETING--MANAGEMENT--CASE STUDIES KW - SMALL BUSINESS--MARRKETING--HANDBOOKS, MANUALS, ETC N1 - bibliography ER -