Schultz, Don E <br/><br/>
Strategic advertising campaigns 

 - 2nd. ed. 
 - Lincolnwood, Ill.  NCT Business Books  1987 
 - xii, 532p. : ill 
<br/><br/><label>ISBN: </label>0844230898 
<br/><br/><label>LC Class. No.: </label>HF 5821 Sch