TY - BOOK AU - Certo, Samuel C AU - Peter, J. Paul TI - Strategic management T2 - McGraw-Hill series in management SN - 0070104581 AV - HD 30.28 Cer PY - 1991///] CY - New York PB - McGraw-Hill KW - STRATEGIC PLANNING KW - MANAGEMENT N1 - Includes bibliographical references and indexes ER -