Szmigin, Isabelle <br/><br/>
Understanding the Consumer 

 - London  SAGE Publications  2003 
 - vi,202p. 
<br/><br/><label>ISBN: </label>0761947019 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING--MANAGEMENT--CASE STUDIES<br/>CONSUMER BEHAVIOUR
<br/><br/><label>LC Class. No.: </label>HF 5415.32 Szm