Wilson, Jonathan creator text Los Angeles Los Angeles SAGE Publications Ltd 2014 SAGE Publications 2014 2nd edition. monographic xxii, 352 p. : ill. An introduction to business research -- Developing a research topic -- Conducting a literature review -- Addressing ethical issues -- Establishing a research design -- Primary data collection -- Using secondary data -- Sampling -- Analyzing quantitative data -- Analyzing qualitative data -- Writing up and presenting your research. Jonathan Wilson. Previous edition: 2010. Includes Internet access. Includes bibliographical references and index. BUSINESS--RESEARCH--METHODOLOGY DISSERTATIONS, ACADEMIC HD 30.4 Wil 9781446257333 2013939977 161025 17731369