TY - BOOK AU - Tadajewski, Mark AU - Jones, D. G. Brian (Donald Gordon Brian), 1955- TI - History of marketing thought T2 - SAGE library of marketing SN - 9781847870018 AV - HF 5415 His PY - 2008/// CY - London PB - SAGE Publications KW - MARKETING--MANAGEMENT--CASE STUDIES KW - MARKETING--PHILOSOPHY ER -