02008nam a2200325 a 4500 120416s1997 ||||||||||||||||| || u 075062244X HF 5415.13 Wil Gilligan, Colin Strategic marketing management planning, implementation and control. Richard M. S. Wilson; Colin Gilligan 2nd ed. Oxford: Butterworth-Heinemann 1997 Oxford: Butterworth-Heinemann 1997 xx, 827p.: ill. 0.00 The marketing series. Student Marketing series (London, England). Student. "Published by Butterworth-Heinemann on behalf of the Chartered Institute of Marketing"--P. [4] of cover. -Includes bibliographical references (p. 791-811) and indexes. MARKETING--MANAGEMENT--CASE STUDIES MARKETING--MANAGEMENT Wilson, R. M. S. (Richard Malcolm Sano) Chartered Institute of Marketing http://www.loc.gov/catdir/toc/els032/98115257.html http://www.loc.gov/catdir/description/els033/98115257.html ANNEX COLLECTION (Main Library) 0.00 730508 CBU-MAIN LIBRARY (Kitwe) 4 25.00 HF 5415.13 Wil 4 AVAILABLE Jul 13, 2006 027414 Annex Low-Usage Collection ANNEX COLLECTION (Main Library) 0.00 730507 CBU-MAIN LIBRARY (Kitwe) 2 25.00 HF 5415.13 Wil 2 AVAILABLE Jul 13, 2006 027502 Annex Low-Usage Collection ANNEX COLLECTION (Main Library) 0.00 730506 CBU-MAIN LIBRARY (Kitwe) 3 25.00 HF 5415.13 Wil 3 AVAILABLE Jul 13, 2006 027413 Annex Low-Usage Collection MAIN LIBRARY OPEN ACCESS 0.00 735148 CBU-MAIN LIBRARY (Kitwe) 1 25.00 HF 5415.13 Wil 1 LOST 38538 Main Library Open Access Collection MAIN LIBRARY OPEN ACCESS 0.00 738077 CBU-MAIN LIBRARY (Kitwe) 1 0.00 HF 5415.13 Wil 5 AVAILABLE Nov 13, 2007 738077 Main Library Open Access Collection 76863 76863 0 0 lcc 0 0 001 001 Annex Low-Usage Collection 2023-04-25 0 HF 5415.13 Wil 027414 2023-04-25 1 2023-04-25 002 0 0 lcc 0 0 001 001 Annex Low-Usage Collection 2023-04-25 0 HF 5415.13 Wil 027502 2023-04-25 2 2023-04-25 002 1 0 lcc 0 0 001 001 2023-04-25 HF 5415.13 Wil 027413 2023-04-25 3 2023-04-25 002 0 0 lcc 0 0 001 001 Main Library Open Access Collection 2023-04-25 0 HF 5415.13 Wil 38538 2023-04-25 4 2023-04-25 002 0 0 lcc 0 0 001 001 Main Library Open Access Collection 2023-04-25 0 HF 5415.13 Wil 738077 2023-04-25 5 2023-04-25 002