Davis, Martyn P <br/><br/>
Business to business marketing and promotion 
 a practical guide to promoting goods and services in business markets 

 - London  Business Books   
 - xvi, 304p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>BUSINESS FIRMS--MARKETING<br/>MARKETING--MANAGEMENT--CASE STUDIES
<br/><br/><label>LC Class. No.: </label>HF 5415.13 Dav