00302nam a2200121 a 4500008004100000050001800041100001900059245002300078246002600101260003000127300001400157350000900171120416s1977    ||||||||||||||||| ||    u  aHF 5415.3 How  aHoward, John A10aConsumer behaviour  aapplication of theory  aLondonbMcGraw-Hillc1977  aix, 323p.  a0.00