Ereaut, Gill <br/><br/>
Qualitative market research: volumes 1-7 
Mike Imms; (and others) 
 - London:  SAGE Publications  2002 
 - vols.: ill. 
<br/><br/> Vol. 1. An introduction to qualitative market research; Vol. 2. Interviewing groups and individuals in... Vol. 3. Methods beyond interviewing in... Vol. 4. Analysis and interpretation in... Vol. 5. Developing brands with... Vol. 6. Developing advertising with... Vol. 7. Delivering results in... 
<br/><br/><label>ISBN: </label>9780761972723 
<br/><br/><label>Subjects--Topical Terms: </label><br/>RESEARCH COLLABORATION<br/>MARKETING RESEARCH<br/>QUALITATIVE RESEARCH
<br/><br/><label>LC Class. No.: </label>HF 5415.2 Qua