TY  - BOOK
AU  - Cunningham, William Hughes
AU  - Cunningham, Isabella C. M
AU  - Jackson, Donald W., 1944-
TI  - Selling: the personal force in marketing
SN  - 0471864005
AV  - HF 5438.25 Jac 
PY  - 1988///
CY  - New York
PB  - John Wiley and Sons
KW  - SELLING
N1  - Includes bibliographical references and indexes
ER  -