TY - BOOK AU - Chopra, Sunil AU - Meindl, Peter TI - Supply chain management: strategy, planning, and operation. -- 4th ed SN - 9780136094517 AV - HF 5415.13 Cho PY - 2010/// CY - Upper Saddle River, NJ PB - Pearson KW - CUSTOMER SERVICES--MANAGEMENT KW - MARKETING--MANAGEMENT--CASE STUDIES KW - MARKETING CHANNELS--MANAGEMENT KW - PHYSICAL DISTRIBUTION OF GOODS--MANAGEMENT -- COMPUTER PROGRAMS KW - DELIVERY OF GOODS--MANAGENT N1 - Includes Index ER -