00406nam a2200157 a 4500008004100000020001500041050001900056100002500075245002000100246002600120250001200146260003200158300002100190350000900211700002800220120416s1978 ||||||||||||||||| || u a0256073864 aHF 5415.13 Mac aPerreault, William D10aBasic marketing aa managerial approach a5th ed. aHomewood, ill.bIrwinc1978 axx, 808p. : ill. a0.00 aMcCarthy, Edmund Jerome