Coughlan, Anne T <br/><br/>
Marketing channels. -- 5th ed. 
Louis W. Stern; Adel I. El-Ansary; Anne T. Coughlan 
 - 5th ed. 
 - New Delhi  FT Prentice-Hall  1996 
 - xiv, 576p. : ill. 
<br/><br/> SB LIBRARY HAS 37 COPIES 
<br/><br/><label>ISBN: </label>8120311493 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing channels<br/>MARKETING--MANAGEMENT--CASE STUDIES
<br/><br/><label>LC Class. No.: </label>HF 5415.129 Ste