TY - BOOK AU - Coughlan, Anne T AU - Stern, Louis W AU - El-Ansary, Adel I TI - Marketing channels. -- 5th ed SN - 8120311493 AV - HF 5415.129 Ste PY - 1996/// CY - New Delhi PB - FT Prentice-Hall KW - Marketing channels KW - MARKETING--MANAGEMENT--CASE STUDIES N1 - SB LIBRARY HAS 37 COPIES ER -