Webster, Frederick <br/><br/>
Marketing management case book 
edited by Robert T. Davis 
 - 3rd. ed. 
 - Homewood, Ill.  Richard D. Irwin  1980 
 - viii, 744 p. : ill. 
<br/><br/><label>ISBN: </label>0256023476 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING--MANAGEMENT--CASE STUDIES
<br/><br/><label>LC Class. No.: </label>HF 5415.13 Mar