TY  - BOOK
AU  - Webster, Frederick
AU  - Boyd, Harper W
TI  - Marketing management case book
SN  - 0256023476
AV  - HF 5415.13 Mar 
PY  - 1980///
CY  - Homewood, Ill.
PB  - Richard D. Irwin
KW  - MARKETING--MANAGEMENT--CASE STUDIES
ER  -