Churchill, Gilbert A <br/><br/>
Marketing research: methodological foundations (3rd ed.) 

 - 3rd ed. 
 - Chicago  Dryden P  1983 
 - xxi, 756p. : ill. 
<br/><br/><label>ISBN: </label>4833701340 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING RESEARCH<br/>MARKETING--MANAGEMENT--CASE STUDIES
<br/><br/><label>LC Class. No.: </label>HF 5415.2 Chu