TY - GEN AU - Kakosa, Esther TI - The mediating role of customer satisfaction on the relationship between brand loyalty and its antecedents : evidence from banking sector AV - CBU-PG THESIS/KAK B85107 PY - 2023/// CY - Kitwe PB - Copperbelt University KW - CUSTOMER SATISFACTION KW - ANTECEDENTS KW - BRAND LOYALTY N1 - includes bibliographical references and appendices ER -