Egan, John <br/><br/>
Marketing communications 
/ by John  Egan 
 - Third edition. 
 - London :  SAGE,  2020 
 - 	xxii, 467 pages : illustrations 
<br/><br/> Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9781526446893 
<br/><br/><label>Subjects--Topical Terms: </label><br/>BUSINESS AND MANAGEMENT<br/>COMMUNICATION IN MARKETING<br/>ADVERTISING<br/>MARKETING
<br/><br/><label>LC Class. No.: </label>HF 5415.123 Ega