Strategic marketing: planning and control. (3rd ed.) by Drummond, Graeme | Ensor, John | Ashford, Ruth.
Edition: 3rd ed.Publication details: Oxford: Butterworth-Heinemann 2008Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: HF 5415.135 Dru.