Global marketing management: changes, challenges and new strategies Kiefer Lee, Steve Carter

By: Lee, KieferContributor(s): Carter, StevePublication details: Oxford Oxford University Press 2005Description: xxxi, 582p.: illISBN: 0199267529Subject(s): MANAGEMENT | STRATEGIC PLANNING | INTERNATIONAL BUSINESS ENTERPRISES--MANAGEMENTLOC classification: HD 62.4 Lee
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MONOGRAPH MONOGRAPH CBU-MAIN LIBRARY, KITWE.
HD 62.4 Lee (Browse shelf(Opens below)) Available 741206

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