Consumer behaviour: concepts and applications. -- 4th ed. David L. Loudon; Albert J. Della Bitta

By: Bitta, Albert J. DellaContributor(s): Loudon, David LPublication details: New York: McGraw-Hill 1993Edition: 4th edDescription: xxiii, 788p.: illISBN: 0070387672Subject(s): CONSUMER BEHAVIOUR | MARKETING--MANAGEMENT--CASE STUDIES | CONSUMER BEHAVIOUR--UNITED STATES--CASE STUDIESLOC classification: HF 5415.3 Lou
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Item type Home library Call number Materials specified Copy number Status Date due Barcode
MONOGRAPH MONOGRAPH CBU-MAIN LIBRARY, KITWE.
HF 5415.3 Lou (Browse shelf(Opens below)) 1 Available 741202
MONOGRAPH MONOGRAPH CBU-MAIN LIBRARY, KITWE.
HF 5415.3 Lou (Browse shelf(Opens below)) 2 Available 000151

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