000 00715nam a2200169 a 4500
008 151022s2001 ||||||||||||||||| || u
020 _a9780074710319
050 _aHF 5415.123 Dan
100 _aDann, Susan
245 1 0 _aAustralian and new zealand supplement to accompany advertising and promotion:an integrated marketing communications perspective
_cBy Susan Dann [and] Stephen Dann
260 _aAustralia
_bMcGraw-Hill
_c2001
300 _avii, 53p.
650 _aSALES PROMOTION
650 0 _aADVERTISING
650 _aCOMMUNICATION IN MARKETING
995 _FCBU-MAIN LIBRARY (Kitwe)
_M1
_UAVAILABLE
_WNov 19, 2015
_ZMain Library Open Access Collection
999 _c35322
_d35322