| 000 | 00810nam a2200229 a 4500 | ||
|---|---|---|---|
| 008 | 101026s2008 ||||||||||||||||| || u | ||
| 020 | _a9780750682718 | ||
| 050 | _aHF 5415.135 Dru | ||
| 100 | _aDrummond, Graeme | ||
| 245 | 1 | 0 | _aStrategic marketing: planning and control. (3rd ed.) |
| 250 | _a3rd ed. | ||
| 260 |
_aOxford: _bButterworth-Heinemann _c2008 |
||
| 300 | _axvi, 332p.: ill. | ||
| 350 | _a0.00 | ||
| 650 | _aMARKETING--PLANNING | ||
| 650 | _aMARKETING--MANAGEMENT | ||
| 650 | 0 | _aMARKETING--MANAGEMENT--CASE STUDIES | |
| 650 | _aMARKETING--DECISION MAKING | ||
| 700 | _aEnsor, John | ||
| 700 | _aAshford, Ruth | ||
| 995 |
_D0.00 _FCBU-MAIN LIBRARY (Kitwe) _H1 _I0.00 _M1 _UAVAILABLE _WJan 10, 2011 _ZMain Library Open Access Collection |
||
| 999 |
_c58542 _d58542 |
||