| 000 | 00951nam a2200229 a 4500 | ||
|---|---|---|---|
| 008 | 120924s2006 ||||||||||||||||| || u | ||
| 020 | _a061853203x | ||
| 050 | _aHF 5415 Mar | ||
| 100 | _aPride, William M | ||
| 245 | 1 | 0 |
_aMarketing: concepts and strategies. -- 5th ed. _cby Sally Dibb; [and others] |
| 250 | _a5th ed. | ||
| 260 |
_aNew York: _bHoughton Mifflin Company _c2006 |
||
| 300 | _axviii, 878p.: ill. | ||
| 500 | _aDonated by Counsellor Kang'ombe | ||
| 650 | 0 | _aMARKETING--MANAGEMENT--CASE STUDIES | |
| 650 | _aMARKETING STRATEGIES | ||
| 700 | _aFerrell, O. C | ||
| 700 | _aDibb, Sally | ||
| 700 | _aSimkin, Lyndon | ||
| 995 |
_aMAIN LIBRARY OPEN ACCESS _e743338 _FCBU-MAIN LIBRARY (Kitwe) _jHF 5415 Mar _M1 _UAVAILABLE _WOct 1, 2012 _y743338 _ZMain Library Open Access Collection |
||
| 995 |
_aMAIN LIBRARY OPEN ACCESS _e743339 _FCBU-MAIN LIBRARY (Kitwe) _jHF 5415 Mar _M1 _UAVAILABLE _WOct 1, 2012 _y743339 _ZMain Library Open Access Collection |
||
| 999 |
_c82633 _d82633 |
||