000 00920nam a2200217 a 4500
008 120416s1991 ||||||||||||||||| || u
020 _a0029279534
050 _aHF 5415.13 Sch
100 _aSchnaars, Steven P
245 1 0 _aMarketing strategy: a customer-driven approach
260 _aNew York:
_bThe Free Press
_c1991
300 _axvi, 319p. : ill.
350 _a0.00
500 _aBibliography.
650 _aMARKETING--MANAGEMENT
650 0 _aMARKETING--MANAGEMENT--CASE STUDIES
650 _aCOMPETITION
650 _aSTRATEGIC PLANNING--HANDBOOKS, MANUALS, ETC
995 _aMAIN LIBRARY OPEN ACCESS
_D0.00
_e723762
_FCBU-MAIN LIBRARY (Kitwe)
_H1
_I35.00
_jHF 5415.13 Sch
_M1
_UAVAILABLE
_y005634
_ZMain Library Open Access Collection
995 _aMAIN LIBRARY OPEN ACCESS
_D0.00
_e741216
_FCBU-MAIN LIBRARY (Kitwe)
_H1
_I0.00
_jHF 5415.13 Sch
_M2
_UAVAILABLE
_WApr 12, 2010
_y741216
_ZMain Library Open Access Collection
999 _c82687
_d82687