000 00867 a2200241 4500
003 CBULib
005 20240628103803.0
008 240628b |||||||| |||| 00| 0 eng d
040 _bEnglish
_cCBULib
_erda
050 _aCBU-PG THESIS/KAK
_bB85107
100 _aKakosa, Esther
245 _aThe mediating role of customer satisfaction on the relationship between brand loyalty and its antecedents : evidence from banking sector
_c/ by Esther Kakosa
260 _bCopperbelt University:
_c2023
_aKitwe,
300 _axiii, 103 pages : illustrations
336 _2rdacontent
_aText |
_btxt
337 _2rdamedia
_aUnmediated |
_bn
338 _2rdacarrier
_aVolume
_bnc
500 _aincludes bibliographical references and appendices
650 0 _91875
_aCUSTOMER SATISFACTION
650 0 _92008
_aANTECEDENTS
650 0 _93043
_aBRAND LOYALTY
942 _2lcc
_c030
999 _c85107
_d85107