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Digital marketing: strategy, implementation and practice. (6th ed.)

Chaffey, Dave

Digital marketing: strategy, implementation and practice. (6th ed.) By Dave Chaffey [and] Fiona Ellis-Chadwick - 6th ed. - Harlow: Pearson Education Limited 2016 - xiii, 702 pages: ill.

ISBN: 9781292077611

Subjects--Topical Terms:
MARKETING MANAGEMENT
INTERNET MARKETING
ELECTRONIC COMMERCE

LC Class. No.: HF 5415.129 Cha

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