Normal view MARC view ISBD view

Relationship marketing: strategy and implementation

Peck, Helen

Relationship marketing: strategy and implementation Helen Peck; [and others] - Oxford: Butterworth-Heinemann 1999 - xiv, 509 p. : ill. - [CIM professional] .

ISBN: 0750636262

Subjects--Topical Terms:
RELATIONSHIP MARKETING
MARKETING--MANAGEMENT--CASE STUDIES

LC Class. No.: HF 5415 Rel

Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)