Relationship marketing: strategy and implementation Helen Peck; [and others]

By: Peck, HelenContributor(s): Chartered Institute of MarketingSeries: [CIM professional]Publication details: Oxford: Butterworth-Heinemann 1999Description: xiv, 509 p. : illISBN: 0750636262Subject(s): RELATIONSHIP MARKETING | MARKETING--MANAGEMENT--CASE STUDIESLOC classification: HF 5415 Rel
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Item type Home library Call number Materials specified Status Date due Barcode
MONOGRAPH MONOGRAPH CBU-MAIN LIBRARY, KITWE.
HF 5415 Rel (Browse shelf(Opens below)) Available 028634

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