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Selling : marketing personified /

Balsley, Ronald D

Selling : marketing personified / marketing personified - Chicago : The Dryden Press 1987 - xxv, 468 p. : ill. (some col.)

Bibliography

ISBN: 0030706289

Subjects--Topical Terms:
MARKETING--MANAGEMENT--CASE STUDIES
SELLING

LC Class. No.: HF 5438.25 Bal

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