Marketing research : measurement & method : a text with cases / (Record no. 82680)

MARC details
000 -LEADER
fixed length control field 01249nam a2200253 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120416s1990 ||||||||||||||||| || u
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0024218219
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.2 Tul
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Tull, Donald S
245 10 - TITLE STATEMENT
Title Marketing research : measurement & method : a text with cases /
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York:
Name of publisher, distributor, etc. Macmillan
Date of publication, distribution, etc. 1990
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 836p. : ill.
350 ## -
-- 0.00
490 ## -
-- The Macmillan series in marketing
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING--MANAGEMENT--CASE STUDIES
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING RESEARCH--CASE STUDIES
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING RESEARCH
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hawkins, Del I
995 ## -
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-- Main Library Open Access Collection
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999 ## -
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-- 82680
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          CBU-MAIN LIBRARY, KITWE. CBU-MAIN LIBRARY, KITWE.   09/29/2023   HF 5415.2 Tul 005700 09/29/2023 1 09/29/2023 MONOGRAPH
          CBU-MAIN LIBRARY, KITWE. CBU-MAIN LIBRARY, KITWE.   09/29/2023   HF 5415.2 Tul 005701 09/29/2023 2 09/29/2023 MONOGRAPH
          CBU-MAIN LIBRARY, KITWE. CBU-MAIN LIBRARY, KITWE.   09/29/2023   HF 5415.2 Tul 005702 09/29/2023 3 09/29/2023 MONOGRAPH
          CBU-MAIN LIBRARY, KITWE. CBU-MAIN LIBRARY, KITWE.   09/29/2023   HF 5415.2 Tul 005703 09/29/2023 4 09/29/2023 MONOGRAPH