Marketing strategies: a contemporary approach. (2nd ed.) by Ashok Ranchhod and Calin Gurau

By: Ranchhod, AshockContributor(s): Gurau, CalinPublication details: Essex, England: Pearson Education, Inc 2007Edition: 2nd edDescription: xxi, 416p.: illISBN: 9780273706748Subject(s): MARKETING STRATEGIES | MARKETING--MANAGEMENT--CASE STUDIESLOC classification: HF 5415 Ran
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