Strategic marketing: planning and control
Series: Marketing series (London, England). StudentPublication details: Oxford: Butterworth-Heinemann 1999Description: xiii, 176 pISBN: 0750644826Subject(s): MARKETING--MANAGEMENT--CASE STUDIES | MARKETING--MANAGEMENT | MARKETING--DECISION MAKINGLOC classification: HF 5415.135 Dru| Item type | Home library | Call number | Materials specified | Status | Date due | Barcode |
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CBU-MAIN LIBRARY, KITWE. | HF 5415.135 Dru (Browse shelf(Opens below)) | Available | 028652 |
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| HF 5415.13 Wil Strategic marketing management planning, implementation and control. | HF 5415.13 Woo Marketing planning: principles and practice | HF 5415.135 Atk. Strategic marketing | HF 5415.135 Dru Strategic marketing: planning and control | HF 5415.135 Dru Strategic marketing: planning and control. (3rd ed.) | HF 5415.135 Gro Marketing | HF 5415.135 Jol Quantitative techniques for marketing decisions |
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