Essentials of business research : a guide to doing your research project. (2nd ed.) Jonathan Wilson.

By: Wilson, JonathanPublication details: Los Angeles SAGE Publications Ltd 2014; Los Angeles SAGE Publications 2014Edition: 2nd editionDescription: xxii, 352 p. : illISBN: 9781446257333Subject(s): BUSINESS--RESEARCH--METHODOLOGY | DISSERTATIONS, ACADEMICLOC classification: HD 30.4 Wil
Contents:
An introduction to business research -- Developing a research topic -- Conducting a literature review -- Addressing ethical issues -- Establishing a research design -- Primary data collection -- Using secondary data -- Sampling -- Analyzing quantitative data -- Analyzing qualitative data -- Writing up and presenting your research.
Tags from this library: No tags from this library for this title.
Star ratings
    Average rating: 0.0 (0 votes)

Previous edition: 2010. Includes Internet access. Includes bibliographical references and index.

An introduction to business research -- Developing a research topic -- Conducting a literature review -- Addressing ethical issues -- Establishing a research design -- Primary data collection -- Using secondary data -- Sampling -- Analyzing quantitative data -- Analyzing qualitative data -- Writing up and presenting your research.

There are no comments on this title.

to post a comment.