Marketing strategy: a customer-driven approach
Publication details: New York: The Free Press 1991Description: xvi, 319p. : illISBN: 0029279534Subject(s): MARKETING--MANAGEMENT | MARKETING--MANAGEMENT--CASE STUDIES | COMPETITION | STRATEGIC PLANNING--HANDBOOKS, MANUALS, ETCLOC classification: HF 5415.13 Sch| Item type | Home library | Call number | Materials specified | Copy number | Status | Date due | Barcode |
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CBU-MAIN LIBRARY, KITWE. | HF 5415.13 Sch (Browse shelf(Opens below)) | 1 | Available | 005634 | ||
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CBU-MAIN LIBRARY, KITWE. | HF 5415.13 Sch (Browse shelf(Opens below)) | 2 | Available | 741216 |
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| HF 5415.13 Rob Marketing | HF 5415.13 Ros Distribution planning and control: managing in the era of supply chain management. (2nd ed.) | HF 5415.13 Sch Marketing strategy: a customer-driven approach | HF 5415.13 Sch Marketing strategy: a customer-driven approach | HF 5415.13 Sem Principles of marketing: a global perspective | HF 5415.13 Sha Marketing management | HF 5415.13 She Rethinking business to business marketing |
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