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Advertising, promotion, and supplemental aspects of integrated marketing communications. Terence A. Shimp

by Shimp, Terence A.

Edition: 6th ed.Publication details: Mason, Ohio South Western 2003Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: HF 5415.123 SHI.

Advertising and promotion. (3rd edition) By Chris Hackley

by Hackley, Chris.

Edition: 3rd ed.Publication details: London SAGE Publications 2015Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: HF 5415.123 Hac.

Agricutural input marketing in Zambia thesis supervised by Kapena, Sumbye

by Tembo, Patrick John Ngoma.

Publication details: Kitwe Copperbelt University School of Business 1997Other title: a case of small scale farmers.Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: THESIS/STUDENT.

An analysis of job design influence on employee performance: a case of National Pension Scheme Authority (NAPSA) by Charity Chisenga

by Chisenga, Charity.

Publication details: Kitwe Copperbelt University 2016Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: CBU-PG THESIS/CHI.

An analysis of factors affecting quality in the manufacturing industries: a case of selected Zambian companies by Kennedy K. Zitha

by Zitha, Kennedy K.

Publication details: Kitwe Copperbelt University 2016Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: CBU-PG THESIS/ZIT.

Analytical methods for marketing management

by Fitz-Roy, Peter T.

Publication details: Tokyo McGraw-Hill Kogakusha 1976Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: HF 5415.13 Fit.

Appreciation and adoption of the marketing concept by manufacturers thesis supervised by Malanda, P.

by Simwanza, Edward.

Publication details: Kitwe Copperbelt University School of Business 1997Other title: the case of consumer-product manufacturers in Zambia.Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: THESIS/STUDENT.

Assessing the effects of Project Management practices on successful implementation of CDF funded Project's in Western Province By Buumba Simuyambala

by Simuyambala, Buumba.

Publication details: Kitwe Copperbelt University 2019Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: CBU-PG THESIS/SIM.

An assessment of strategic management in the Zambian public service: the case of office of the auditor-general by Moffat Bili

by Bili, Moffat.

Publication details: CBU, Kitwe: Copperbelt University 2011Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: THESIS/MBA.

Australian cases in marketing

by Thompson, Howard A | Layton, Roger A.

Publication details: Sydney McGraw-Hill 1975Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: HF 5415 Lay.

Basic marketing research. (2nd ed.)

by Churchill, Gilbert A.

Edition: 2nd ed.Publication details: Fort Worth : Dryden Press 1992Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: HF 5415.2 Chu.

Basic marketing: principles and practice. (4th ed.)

by Cannon, Tom.

Edition: 4th ed.Publication details: London: Cassell Pubs 1996Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: HF 5415 Can.

Basic marketing. -- European edition William D. Perreault; E. Jerome McCarthy; Stephen Parkinson; Kate Stewart

by Perreault, William D | McCarthy, E. Jerome | Stewart, Kate | Parkinson, Stephen.

Edition: European ed.Publication details: McGraw-Hill Publishing Company 2000Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: HF 5415.13 Per.

Basic marketing: a managerial approach

by McCarthy, E. Jerome (Edmund Jerome) | Brogowicz, Andrew A.

Edition: 7th ed.Publication details: Homewood, IL : Irwin 1981Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: HF 5415.13 Mac.

Basic marketing: a global managerial approach. -- 13th ed. William D. Perreault, E.Jerome McCarthy

by McCarthy, E.Jerome | Perreault, William D.

Series: Irwin/McGraw-Hill series in marketingEdition: 13th ed.Publication details: Boston Irwin/McGraw-Hill 1999Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: HF 5415.13 Per.

Basic marketing: a global-managerial approach. William D Perreault; E Jerome McCarthy

by Perreault, William D | McCarthy, E Jerome.

Edition: 15th ed.Publication details: New York McGraw-Hill 2005Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: HF 5415.13 Per.

Basic marketing

by McCarthy, Edmund Jerome.

Edition: 10th ed.Publication details: Homewood, Ill. Irwin 1990Other title: a managerial approach.Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: HF 5415.13 Mac.

Behavioral and management science in marketing edited by Harry L. Davis

by Davis, Harry L | Silk, Alvin J.

Publication details: New York John Wiley and Sons 1978Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: HF 5415 Beh.

Basic marketing research: using Microsoft excel data analysis. (2nd ed.) Alvin C. Burns; Ronald F. Bush

by Burns, Alvin C | Bush, Ronald F.

Edition: 2nd ed.Publication details: Upper Saddle River, N. J.: Pearson Education, Inc 2008Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: HF 5415.2 Bur.

Brilliant Marketing: what the best marketers know, do and say by Richard Hall

by Hall, Richard.

Publication details: Harlow: Pearson Education, Inc 2009Availability: Items available for loan: CBU-MAIN LIBRARY, KITWE. (1) . Collection(s): Call number: HF 5414 Hal.

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